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New Report – January 2010

Jap’Presse / InnovAsia Research publish the report "Mobile FeliCa in Japan - 5 years of contactless mobile services: payment, loyalty, transportation"

In 2010, after years of annoucements and waiting, Europe will finally see the birth of contactless mobile services. The introduction of an NFC smart chip (Near Field Communication) in mobile telephones, will allow for them to be transformed into a credit card, transit pass, loyalty card or simply an ID badge for trade fairs or offices. After the explosion of smartphones mobile Internet markets, the arrival of NFC will represent a new stage in the mobile revolution…

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InnovAsia Research, founded by a Franco-Japanese team, has been accompanying innovative clients in their strategies since March 2001.

Our mission is to analyze technological choices, innovative services and user behavior in the countries the most advanced in the Ubiquitous Society, countries of the Asia-Pacific zone. Today, the consultants of InnovAsia Research, Europeans and Asians alike, based in our Paris or Toyko offices, shed light on the NTIC markets in the Asia-Pacific region, allowing you to benefit from the return on their experience, and give you the weapons needed to anticipate and innovate.

For clients of the 21st century, InnovAsia Research is the consulting agency that accompanies you through the Ubiquitous Revolution.

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